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"Long Long Time Ago" tops with SGD1.65 million

Writer: Florey DM


"Long Long Time Ago" tops chart in Singapore.

11 Feb – "Long Long Time Ago" took only a short short time to climb the local box office chart in Singapore.

Since its release on 4 February, the drama movie has earned SGD1.65 million, according to The Straits Times, beating other Chinese New Year releases such as "The Monkey King 2", "From Vegas to Macau 3" and "The Mermaid".

A wise move for the movie to open ahead of the other aforementioned movies, as it was able to rake in the full benefit from the holiday crowd.

The Jack Neo movie, which was made with a budget of SGD5 million and shot in Ipoh, Malaysia, tells the story of a family's 'kampong' life during the '60s and '70s.

The director said the nostalgia-theme might have hindered some of the younger generations to watch it as they might feel the movie has no relevance to them, unlike the way they would feel with the more relatable theme of national service in his highly popular "Ah Boys to Men" series.

Still, the director admitted that there has been positive feedback from the younger crowd who did watch the movie. "Some young people have told me that they have enjoyed watching "Long Long Time Ago" with their parents, which is nice to hear."

"Hopefully, they will see that even though it is set in the past, this film crosses multiple generations and it is ultimately still their story." Even with its different appeal, "Long Long Time Ago" just might match up to the "Ah Boys'" success.

Last year, Neo's "Ah Boys To Men 3: Frogmen" also opened just in time for the Chinese New Year crowd. The movie made SGD2.8 million domestically and holds the record for an Asian film which has the highest ever box office takings in its opening weekend in Singapore.

Cinema Online, 11 February 2016


Related Movies:
Long Long Time Ago (Mandarin) (04 Feb 2016)

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