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ZEE5 Global's Telugu entertainment shines

Streaming platform ZEE5 Global reveals that Telugu is one of its top 2 vernacular languages
Streaming platform ZEE5 Global reveals that Telugu is one of its top 2 vernacular languages
2 Sep - Did you know that there is a Telugu Language Day? It is globally celebrated every year on 29 August to commemorate the birth date of Gidugu Venkata Ramamurthy, a prominent Telugu writer.

In conjunction with this, ZEE5 Global, the world's largest streaming platform for South Asian content, has revealed that Telugu is one of the top 2 vernacular languages consumed on the platform. Some of the most notable releases such as "RRR," "Karthikeya 2" and "Hanu-Man" have outperformed others in the vernacular category to become all-time top-watched movies on ZEE5 Global.

SS Rajamouli's "RRR" is a Telugu-first film, having broken through the limits of regional content and allowed audiences worldwide to watch the epic story in various languages.
SS Rajamouli creates history with his film,
SS Rajamouli creates history with his film, "RRR"
On the international front, the Award-winning movie became the first Indian movie to win a Golden Globe, albeit in the music category. It won Best Original Song for "Naatu Naatu", which was composed by MM Keeravaani with lyrics by Chandra Bose.

The film also bagged the Best Foreign Language Film at the Critics Choice Awards 2023 in the United States, as well as Best Original Song for "Naatu Naatu".
We can't take our eyes off
We can't take our eyes off "Naatu Naatu"
With the help of a platform like ZEE5 Global, Telugu content has captivated Indian viewers and also gained popularity on a global scale. For example, Telugu content is most watched in markets like the US, UK, Australia, and Canada. In the past year, Telugu viewership accounted for 25% of all vernacular language content consumption on the platform. This success is reflected in standout movies such as "Gaami", "Hanu-Man" and "Prema Vimanam", which have set new benchmarks in viewership, along with popular series like "Bahishkarana", "Paruvu" and "Maya Bazaar - For Sale".

Archana Anand, Chief Business Officer at ZEE5 Global, commented "the remarkable success of Telugu titles demonstrates the power of regional stories on the world stage. We're excited about the future and confident that Telugu and other regional content will reach new heights and establish themselves further as we expand their global presence."

Users can download the ZEE5 Global app from Google Play Store / iOS App Store. It is available on Roku devices, Apple TVs, Android TVs, Amazon Fire TV and Samsung Smart TVs. Users can also access ZEE5 Global on www.ZEE5.com
Related Movies:
RRR (IFF) (Telugu) (26 Jan 2025)
RRR (Tamil) (25 Mar 2022)
RRR (Hindi) (25 Mar 2022)


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